My Journey

I'm here to tell you the story of my brand.

My name is Vanessa Marin, I am 23 years old. I am the founder and sole owner of Beauty Societe. My journey began in 2020 after I realized that working for $2,000 a month would not work for me. I saved up every dollar I could and invested in all the training I could. I finally launched my lash journey in my dad's living room. I was charging like $50 for a full set just to get experience. It was hard, I had to figure out how to get clients, how to work social media, and how to make sure the work I did looked great. After a few months I was finally able to afford renting a room out in the back of a salon. At this point, I had enough clients and money coming in that I was able to invest in more courses and coaches to help me grow my business even further. 9 months after that, I opened my first studio. It was in the location I was dreaming of being in, South Miami, FL. It was a 350 sq ft space that allowed me to squeeze in 3 lash beds. I hired some help and kept improving on social media to gain more followers, and turn those followers into the clients I dreamed of having. And I did. 12 months after being at that studio, I opened my DREAM salon. It was much much larger and allowed me to fit even more artists. My business absolutely BLEW UP from here. I was getting sooo many bookings, My followers were skyrocketing and I was so in shock. I had to hire more artists to help me, and make sure they were putting out the quality my brand had been known for. It was smooth sailing after that, but I wasn't completely satisfied. I love to teach, and every course I had taught in between everything was very fulfilling for me. So, I decided to start getting serious about courses. In person, and Online I launched a few different types. To be honest, It was not giving me the results I had hoped for. And then, It clicked. Now I want to teach you how I did it.